Importance of Directory Submission
Web directories basically serve as a catalog of links sorted by relevant topics. Nowadays, search engines like Google and Yahoo serve as the main medium that people use to to find sites they are looking for. However, in the earlier days, when search engines were not as popular, directories served as the main method of finding relevant sites.
So why should we submit website to the directories, especially when not many people use them any more?
There are a few answers to this question:
1. To get your site indexed
Search engines like Yahoo and Google send out spiders (crawlers) to search the web for new sites that come up everyday. If you want search engines to know of the existence of your new site, there couldn’t be an easier and better way than having it find your site through links in various directories.
2. Getting One way links for Search Engine Rankings
Most directories provide one way links, which are beneficial from the SEO point of view. Search engines give importance to the number of backlinks to your site when ranking it for a given position during search. One way links are also considered to be more valuable than reciprocal links (links exchanged with other sites). Thus, links obtained by manual directory submission can help give a boost to your rankings in th search engine.
It’s not a secret that Directory Submission, Article Submission, Social bookmarking or Blog posting are some of the most important ways to build incoming links to a website from a related page. This can not only get your website a higher Google Page rank but also improve the SERP’s.
3. Targeting specific keywords / phrases
Most directories allow you to provide a link with keywords describing your site. It’s not easy getting links to your site with the keywords you want and directories serve as the easiest medium for getting such links. Getting links with targeted keywords / phrases can have search engines favoring your site over others when ranking for the given terms.
4. Most directories are free to submit to
Given the benefits and most directories being free to submit to, it makes business sense to having your site listed in as many SEO friendly directories as possible. After all, you don’t lose anything for doing so.
Submitting to directories can be a time-consuming process though and finding the right directories to submit can take quite a bit of effort. To save yourself the trouble, you may use directory submission service like 123directorysybmission.com to get your site submitted to all the top quality SEO friendly directories.
admin @ May 20th, 2008